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Data protection

Privacy policy

Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is provided in the following processing operations.
“Personal data” means any information relating to an identified or identifiable natural person.

Server log files
You can visit our website without providing any personal information. 
Every time you access our website, usage data is transmitted to us or our web host / IT service provider by your Internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider.
The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in ensuring the trouble-free operation of our website and to improve our offer.   

Your data may be transferred to third countries outside the European Union for which the EU Commission has issued an adequacy decision.

We use the “Real Cookie Banner” consent tool to manage the cookies and similar technologies used (tracking pixels, web beacons, etc.) and related consents. Details on how “Real Cookie Banner” works can be found at <a href=”https://devowl.io/de/rcb/datenverarbeitung/” rel=”noreferrer” target=”_blank”>https://devowl.io/de/rcb/datenverarbeitung/</a>.

The legal basis for the processing of personal data in this context is Art. 6 para. 1 lit. c GDPR and Art. 6 para. 1 lit. f GDPR. Our legitimate interest is the management of the cookies and similar technologies used and the related consents.

The provision of personal data is neither contractually required nor necessary for the conclusion of a contract. You are not obliged to provide the personal data. If you do not provide the personal data, we will not be able to manage your consent.

Contact us

Responsible
Contact us on request. Responsible for data processing is: Oliver Richter, Kemnitzer Str. 14, 02747 Berthelsdorf Germany, 01723465421, office@richter-consults.com

Proactive contact by the customer by e-mail
If you contact us by e-mail on your own initiative, we will only collect your personal data (name, e-mail address, message text) to the extent provided by you. The data processing serves to process and respond to your contact request.
If the contact serves to carry out pre-contractual measures (e.g. advice in the event of an interest in purchasing, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.  

Collection and processing when using the contact form
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent that you provide it. The data processing serves the purpose of establishing contact.
If the contact serves the implementation of pre-contractual measures (e.g. consultation in case of purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in processing and answering your inquiry.  In this case, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Collection and processing of applications by e-mail 
Site visitors can apply for vacancies advertised on our website by e-mail if they are interested. We only collect your personal data to the extent provided by you. This includes your contact details (e.g. name, e-mail address, telephone number), details of your professional qualifications and training, details of further professional training and performance-related certificates.
The data processing serves the purpose of establishing contact and deciding on the establishment of an employment relationship with you. The provision of the data is necessary in order to carry out the application process. The processing of your personal data takes place on the basis of Art. 6 para. 1 lit. b GDPR in conjunction with. § Section 26 (1) BDSG for the implementation of pre-contractual measures (going through the application process as an employment contract initiation).
If you have given us your consent to the processing of personal data for inclusion in our applicant pool, e.g. by ticking a checkbox, the processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent to us at any time without affecting the lawfulness of processing based on consent before its withdrawal.
If special categories of personal data within the meaning of Art. 9 para. 1 GDPR are requested from applicants as part of the application process, such as information on the degree of severe disability, this is done on the basis of Art. 9 para. 2 lit. b. GDPR. GDPR, so that we can exercise the rights arising from labor law and social security and social protection law and fulfill our obligations in this regard.
We store your personal data for as long as is necessary to make a decision about your application. Your data will then be deleted after six months at the latest, unless you have consented to further processing and use. If an employment relationship is established following the application process, the data provided will be further processed on the basis of Art. 6 para. 1 lit. b GDPR in conjunction with Section 26 para. 1 BDSG for the purposes of implementing the employment relationship and then transferred to the personnel file.

Collection and processing when using the application form
When you use the application form, we only collect your personal data to the extent that you provide it. This includes your contact details (e.g. name, e-mail address, telephone number), details of your professional qualifications and training, details of further professional training and performance-specific evidence.
The purpose of data processing is to establish contact and decide whether to establish an employment relationship with you. The provision of the data is necessary in order to carry out the application process. Your personal data is processed on the basis of Art. 6 para. 1 lit. b GDPR in conjunction with § Section 26 (1) BDSG for the implementation of pre-contractual measures (going through the application process as an employment contract initiation).
If you have given us your consent to the processing of personal data for inclusion in our applicant pool, e.g. by ticking a checkbox, the processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

If special categories of personal data within the meaning of Art. 9 para. 1 GDPR are requested from applicants as part of the application process, such as information on the degree of severe disability, this is done on the basis of Art. 9 para. 2 lit. b. GDPR. GDPR, so that we can exercise the rights arising from labor law and social security and social protection law and fulfill our obligations in this regard.

We store your personal data for as long as is necessary to make a decision about your application. Your data will then be deleted after six months at the latest, unless you have consented to further processing and use. If an employment relationship is established following the application process, the data provided will be further processed on the basis of Art. 6 para. 1 lit. b GDPR in conjunction with Section 26 para. 1 BDSG for the purposes of implementing the employment relationship and then transferred to the personnel file.

Collection and processing when sending images via upload
We provide an upload function for image files on our website. This allows you to send us images using encrypted data transmission. When you send us your images, we may only collect your personal data (image of an identifiable person) to the extent provided by you. The purpose of data processing is to create personalized products. The image sent serves as a template for the product and is used for this purpose (e.g. T-shirt printing). The processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR and is necessary for the performance of a contract with you.
Your data may be passed on to service providers that we use in the context of order processing . Your data will not be passed on to other third parties .
We will only use the image you send us in the context of providing the service. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Collection and processing when sending images by email 
You have the option of sending us images by email in connection with the order of a personalized product.
When you send us your images, we may collect your personal data (image of an identifiable person) only to the extent provided by you. The purpose of data processing is to create personalized products. The image sent serves as a template for the product and is used for this purpose (e.g. T-shirt printing). The processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR and is necessary for the performance of a contract with you.
Your data will not be passed on.  
We will only use the image you send us for the purpose of providing the service. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Use of Calendly
We use the appointment booking function “Calendly” of the provider Calendly LLC (BB&T Tower, 271 17th St NW, Atlanta, GA 30363, USA) on our website.
When using this function, we collect and process your personal data (first and last name, e-mail address and telephone number, message text, membership number if applicable) only to the extent provided by you. The data processing serves the purpose of appointment allocation and user-friendliness.
Calendly uses technologies such as cookies. The following information may be collected and transmitted to Calendly: IP address, date and time of the page view, device model, information about the browser and operating system you are using and the location.
Your data may be transferred to third countries such as the USA. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Calendly is not certified according to the TADPF. Data is transferred on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at  https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
The processing of your personal data for appointment booking is based on Art. 6 para. 1 lit. b GDPR for the fulfillment of the contract concluded with us or for the implementation of pre-contractual measures.
The processing of your personal data taking place through the use of cookies takes place on the basis of Art. 6 para. 1 lit. f GDPR from our overriding legitimate interest in offering a quick and uncomplicated way to contact us and make appointments. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can find more information on data protection and the use of cookies at Calendly at https://calendly.com/de/pages/privacy

WhatsApp Business
If you contact us via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; “WhatsApp”). If you are located outside the European Economic Area, this service is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).  
The purpose of data processing is to process and respond to your contact request. For this purpose, we collect and process your mobile phone number stored with WhatsApp, your name if provided and other data to the extent provided by you. We use a mobile device for the service, the address book of which only contains data from users who have contacted us via WhatsApp. Personal data will not be passed on to WhatsApp without your prior consent.
Your data will be transmitted by WhatsApp to servers of Meta Platforms Inc. in the USA. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Meta Platforms Inc. has certified itself in accordance with the TADPF and has thus undertaken to comply with European data protection principles. If the contact is made for the purpose of implementing pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.

If contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in providing a quick and easy way to contact you and to answer your request. In this case, you have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
We only use your personal data to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
You can find more information on terms of use and data protection when using WhatsApp at https://www.whatsapp.com/legal/#terms-of-service and https://www.whatsapp.com/legal/#privacy-policy.  

Customer account        Orders      

Customer account
When you open a customer account, we collect your personal data to the extent specified there. The purpose of data processing is to improve your shopping experience and simplify order processing. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. Your customer account will then be deleted.

Collection, processing and disclosure of personal data for orders
When you place an order, we collect and process your personal data only to the extent necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR and is necessary for the performance of a contract with you.  
Your data will be passed on, for example, to the shipping companies and dropshipping providers you have selected, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly observe the legal requirements. The scope of data transmission is kept to a minimum.  

Your data may be transferred to third countries outside the European Union for which the EU Commission has issued an adequacy decision.  

reviews       Advertising      

Data collection when writing a comment or rating 
When you comment/rate an article or post, we only collect your personal data (name, email address, comment text) to the extent provided by you. The processing serves the purpose of enabling a comment/rating and displaying comments/ratings.  
For the purpose of verifying your review, we also collect the following data:Order numberCustomer numberInvoice number .
By submitting the comment/review, you consent to the processing of the transmitted data. The processing takes place on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. Your personal data will then be deleted.

If your comment is published, will publish the name and e-mail address you have provided.

In addition, when you submit a comment, your IP address is stored for the purpose of preventing misuse of the comment function and ensuring the security of our information technology systems. By submitting the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until revocation. Your IP address will then be deleted.

Shopauskunft customer review
We use the review tool “shopauskunft.de” of Händlerbund Management AG (Kohlgartenstraße 11 – 13, 04315 Leipzig; “Shopauskunft”) for our website.
After your order, we would like to ask you to review and comment on your purchase from us. For this purpose, we will contact you by e-mail using the technical system “Rechtssichere Bewertungsanfrage (RBA)”. In doing so, we process the data relating to your order (order number/invoice number, purchase value and shipping costs) as well as your e-mail address. If necessary, we also use this data for the purpose of verifying your rating.
The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent, provided that you have expressly consented to the transfer of your data and the receipt of the evaluation request.
You can revoke your consent at any time by using the corresponding link in the e-mail or by notifying us, without affecting the legality of the processing carried out on the basis of the consent until revocation.
Further information on data protection when using Shopauskunft can be found at:  
https://www.shopauskunft.de/datenschutz. 
Store information widget
The Shopauskunft widget is integrated on our website. This serves the purpose of displaying the number and result of our reviews received via Shopauskunft and to advertise with them.
To display the widget, it is technically necessary to transmit usage data through your Internet browser to the Shopauskunft server and store it in log data (so-called server log files) for 7 days. This stored data includes the name and URL of the retrieved file, the date and time of the retrieval, the IP address of the requesting computer, the website from which the access was made (referrer URL), the browser used and, if applicable, the operating system of your computer and the name of your access provider.
The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in promoting our offers by presenting the customer reviews already received. This data is not stored together with other personal data.   

Website logo for Google customer reviews
The website logo for Google customer reviews of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) is integrated on our website.
The purpose of the integration is to display the number and result of our reviews received via Google to date and to advertise participation in this program.
Google uses cookies to display the logo on our website and to show you personalized advertisements on Google. Among other things, your IP address may be processed and transmitted to Google.
Your data may be transmitted to the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has therefore undertaken to comply with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in the optimal marketing of our offers through the presentation of customer reviews already received. You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you. You can deactivate personalized advertising for you in the Google advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de. Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on opting out mentioned there.
You can find more information on terms of use and data protection when using Google customer reviews at https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html and at https://policies.google.com/privacy?hl=de

Google customer reviews rating tool
We use the Google customer reviews rating tool from Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) for our website.
After placing your order, we would like to ask you to rate and comment on your purchase from us. For this purpose, we will contact you by email using Google’s survey opt-in module. The following information may be processed and transmitted to Google: Order details (e.g. order ID, country of delivery, expected delivery date, GTIN of the products ordered) and your email address.
Your data may be transferred to the USA. An adequacy decision by the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has thus undertaken to comply with European data protection principles.
The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent, provided that you have expressly consented to the transfer of your data and the receipt of the evaluation request. You can withdraw your consent at any time with effect for the future without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information on terms of use and data protection when using Google customer reviews at https://www.google.com/shopping/customerreviews/static/tos/de/1_01_tos.html and at https://policies.google.com/privacy?hl=de 

Use of your personal data for sending postal advertising
We use your personal data (name, address), which we have received in the context of the sale of a product or service, to send you postal advertising, unless you have objected to this use. The provision of this data is necessary for the conclusion of the contract. Failure to provide this data means that no contract can be concluded.
The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in direct advertising. You can object to this use of your address data at any time by notifying us. You can find the contact details for exercising your objection in the legal notice.

Use of your email address for sending newsletters
We use your email address exclusively for our own advertising purposes for sending newsletters, irrespective of contract processing, provided you have expressly consented to this. The processing takes place on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the mailing list.  

Use of the e-mail address for sending direct advertising
We use your e-mail address, which we have received as part of the sale of a good or service, for the electronic sending of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. You can find the contact details for exercising your objection in the legal notice. You can also use the link provided for this purpose in the advertising email. This will not incur any costs other than the transmission costs according to the basic rates.

Use of Mailchimp
We use the service of Rocket Science Group LLC (675 Ponce de Leon Ave NE, Suite 5000 Atlanta, GA 30308, USA; “Mailchimp”) to send newsletters as part of order processing.
We pass on the information you provide during newsletter registration (email address, first and last name if applicable) to Mailchimp. The data processing serves the purpose of sending the newsletter and its statistical evaluation.
In order to evaluate newsletter campaigns, the newsletters sent contain a 1×1 pixel graphic (tracking pixel) or a tracking link. This allows us to determine whether you have opened the newsletter and whether you have clicked on any integrated links. In this context, we collect your personal data such as IP address, browser type and device as well as the time. This data can be used to create user profiles under a pseudonym. The data collected will not be used to identify you personally. The data collected is only used for  statistical analysis to improve newsletter campaigns.
Your data is generally transmitted to Mailchimp servers in the USA and stored there. An adequacy decision by the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Mailchimp has certified itself in accordance with the TADPF and is therefore committed to complying with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in a targeted, effective and user-friendly newsletter system.  You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
Further information and MailChimp’s privacy policy can be found at: https://mailchimp.com/de/legal/data-processing-addendum/ and https://www.intuit.com/privacy/statement/. 

Use of HubSpot
We use the service of HubSpot Ireland Ltd (Ground Floor, Two Dockland Central Guild Street, Dublin 1, Ireland; “HubSpot”) for newsletter distribution within the framework of order processing. HubSpot is a company affiliated with HubSpot, Inc. (25 First Street, Cambridge, MA 02141 USA).
We pass on the information you provide during the newsletter registration (e-mail address, first and last name if applicable) to HubSpot. The data processing serves the purpose of sending the newsletter and its statistical evaluation.
In order to evaluate newsletter campaigns, the newsletters sent to  contain a 1×1 pixel graphic (tracking pixel) or a  tracking link. This allows us to determine whether you have opened the newsletter and whether you have clicked on any integrated links. In this context, we collect your personal data such as IP address, browser type and device as well as the time. This data can be used to create user profiles under a pseudonym. The data collected will not be used to identify you personally. The data collected is only used for  statistical analysis to improve newsletter campaigns.
Your data may be transmitted to HubSpot servers in the USA and stored there. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). HubSpot has certified itself in accordance with the TADPF and is thus committed to complying with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in a targeted, effective and user-friendly newsletter system.  You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
Further information and HubSpot’s privacy policy can be found at: https://legal.hubspot.com/de/privacy-policy.

Shipping service provider        Merchandise management      

Forwarding of the e-mail address to shipping companies for information about the shipping status
We forward your e-mail address to the shipping company as part of the contract processing, provided that you have expressly agreed to this during the ordering process. The purpose of this disclosure is to inform you by e-mail about the shipping status. The processing is carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us or the transport company without affecting the lawfulness of processing based on consent before its withdrawal.

Use of an external merchandise management system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected as part of the order will be transmitted to
Billbee GmbH, Arolser Str. 10, 34477 Twistetal .

Payment service provider        Credit report      

Use of PayPal
We use the PayPal payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; “PayPal”) on our website. The purpose of data processing is to be able to offer you payment via the payment service. By selecting and using payment via PayPal, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.

All PayPal transactions are subject to the PayPal privacy policy. This can be found at  https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Use of PayPal Plus
We use the PayPal Plus payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; “PayPal”) on our website. The purpose of data processing is to be able to offer you payment via the payment service. By selecting and using payment via PayPal, credit card via PayPal, direct debit via PayPal, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you with the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
 
For individual payment methods such as credit card via PayPal, direct debit via PayPal, PayPal reserves the right to obtain credit information on the basis of mathematical-statistical procedures using credit agencies. For this purpose, PayPal transmits the personal data required for a credit check to a credit agency and uses the information received on the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. The credit report may contain probability values (score values) that are calculated on the basis of scientifically recognized mathematical-statistical procedures and whose calculation includes address data, among other things. Your legitimate interests are taken into account in accordance with the statutory provisions. The data processing serves the purpose of credit assessment for the initiation of a contract. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in protection against payment default if PayPal makes advance payments.  
You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR by notifying PayPal. The provision of the data is necessary for the conclusion of the contract with the payment method you have requested. Failure to provide the data means that the contract cannot be concluded with the payment method you have selected.
 

Use of PayPal Express
We use the PayPal Express payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; “PayPal”) on our website. The purpose of data processing is to be able to offer you payment via the PayPal Express payment service. To integrate this payment service, it is necessary for PayPal to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies may also be used for this purpose. The cookies make it possible to recognize your browser.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in a customer-oriented offer of various payment methods.  You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you.
By selecting and using PayPal Express, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Further information on data processing when using the PayPal Express payment service can be found in the associated privacy policy at  www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS.

Use of PayPal Check-Out
We use the PayPal Check-Out payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; “PayPal”) on our website. The purpose of data processing is to be able to offer you payment via the payment service. By selecting and using payment via PayPal, credit card via PayPal, direct debit via PayPal or “Pay later” via PayPal, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you with the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.

Credit card via PayPal, direct debit via PayPal & “Pay later” via PayPal 
For individual payment methods such as credit card via PayPal, direct debit via PayPal or “Pay later” via PayPal, PayPal reserves the right to obtain credit information on the basis of mathematical-statistical procedures using credit agencies. For this purpose, PayPal transmits the personal data required for a credit check to a credit agency and uses the information received on the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. The credit report may contain probability values (score values) that are calculated on the basis of scientifically recognized mathematical-statistical procedures and whose calculation includes address data, among other things. Your legitimate interests are taken into account in accordance with the statutory provisions. The data processing serves the purpose of credit assessment for the initiation of a contract. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in protection against payment default if PayPal makes advance payments.  
You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR by notifying PayPal. The provision of the data is necessary for the conclusion of the contract with the payment method you have requested. Failure to provide the data means that the contract cannot be concluded with the payment method you have selected.

Third-party provider
When paying via the payment method of a third-party provider, the data required for payment processing is transmitted to PayPal. This processing takes place on the basis of Art. 6 para. 1 lit. b GDPR. To process this payment method, the data may then be forwarded by PayPal to the respective provider. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Local third-party providers may be, for example

  • Sofort (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany)
  • giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main, Germany)

Purchase on account via PayPal 
When paying via the payment method purchase on account, the data required for payment processing is first transmitted to PayPal. In order to process this payment method, the data is then transmitted by PayPal to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; “Ratepay”) in order to fulfill the contract with you with the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Ratepay may carry out a credit check on the basis of mathematical-statistical procedures (probability or score values) using credit agencies in accordance with the procedure described above. The data processing serves the purpose of credit assessment for the initiation of a contract. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in protection against payment default if Ratepay  makes advance payments. Further information on data protection and which credit agencies use Ratepay can be found at https://www.ratepay.com/legal-payment-dataprivacy/ and https://www.ratepay.com/legal-payment-creditagencies/.  

Further information on data processing when using PayPal can be found in the associated privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Use of Amazon Payments
We use the Amazon Payments payment service of Amazon Payments Europe s.c.a. (38 avenue John F. Kennedy, L-1855 Luxembourg; “Amazon Payments”) on our website.
The purpose of data processing is to be able to offer you payment via the Amazon Payments payment service.
To integrate this payment service, it is necessary for Amazon Payments to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you access the website. Cookies may also be used for this purpose. The cookies make it possible to recognize your browser.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR from our overriding legitimate interest in a customer-oriented offer of various payment methods.  You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you.
By selecting and using “Amazon Payments”, the data required for payment processing will be transmitted to Amazon Payments in order to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
For more information on data processing when using the Amazon Payments payment service, please refer to the associated privacy policy at: https://pay.amazon.com/de/help/201212490

Use of Klarna payment options
We use the payment service of Klarna Bank AB (publ) (Sveavägen 46, 111 34 Stockholm, Sweden; “Klarna”) on our website. By selecting and using payment via Klarna, the data required for payment processing will be transmitted to Klarna in order to fulfill the contract with you with the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
 
“Pay Later” (invoice), “Pay Now” (payment by direct debit), “Financing” (installment purchase)
For individual payment methods such as “Pay Later” (invoice), “Pay Now” (payment by direct debit), “Financing” (installment purchase), Klarna reserves the right to obtain credit information on the basis of mathematical-statistical procedures using credit agencies.
For this purpose,  Klarna  transmits the personal data required for a credit check, such as first and last name, address, gender, e-mail address, IP address and data related to the order, to a credit agency for the purpose of identity and credit checks and uses the information received on the statistical probability of non-payment for a balanced decision on the establishment, execution or termination of the contractual relationship. The credit report may contain probability values (score values) that are calculated on the basis of scientifically recognized mathematical-statistical procedures and whose calculation includes address data, among other things. Your legitimate interests are taken into account in accordance with the statutory provisions. The data processing serves the purpose of credit assessment for the initiation of a contract. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in protection against payment default if Klarna  makes advance payments. You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR by notifying Klarna. The provision of the data is necessary for the conclusion of the contract with the payment method you have requested. Failure to provide the data means that the contract cannot be concluded with the payment method you have selected.
Further information, in particular to which credit agencies Klarna passes on your personal data, can be found at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies.
 
General information about Klarna can be found at: https://www.klarna.com/de/. Your personal data will be treated by Klarna in accordance with the applicable data protection regulations and in accordance with the information in Klarna’s privacy policy at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy.  
Use of SOFORT
We use the payment service provider SOFORT GmbH, (Theresienhöhe 12, 80339 Munich, Germany; “SOFORT”) for payment processing on our website. Sofort GmbH is a company of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). The purpose of data processing is to be able to offer you various payment methods by processing payments via the payment service provider SOFORT. If you have opted for the payment option, the data required for payment processing will be transmitted to SOFORT. This data processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. You can find more information on data processing when using the payment service provider SOFORT at https://www.sofort.com/1.0/shared/content/legal/terms/de-DE/SOFORT/ and https://www.klarna.com/sofort/.  

Use of the payment service provider Stripe

We use the Stripe payment service of Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland) on our website. The purpose of data processing is to be able to offer you payment via the payment service. By selecting and using Stripe, the data required for payment processing is transmitted to Stripe in order to be able to fulfill the contract with you using the selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. 
Stripe reserves the right to obtain credit information on the basis of mathematical-statistical procedures using credit agencies. For this purpose, Stripe transmits the personal data required for a credit check to a credit agency and uses the information received on the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. The credit report may contain probability values (score values) that are calculated on the basis of scientifically recognized mathematical-statistical procedures and whose calculation includes address data, among other things. Your legitimate interests are taken into account in accordance with the statutory provisions. The data processing serves the purpose of credit assessment for the initiation of a contract. The processing is carried out on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in protection against payment default if Stripe makes advance payments.  
You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you based on Art. 6 (1) (f) GDPR by notifying Stripe. The provision of the data is necessary for the conclusion of the contract with the payment method you have requested. Failure to provide the data means that the contract cannot be concluded with the payment method you have selected.

All Stripe transactions are subject to the Stripe Privacy Policy. This can be found at https://stripe.com/de/privacy  

 
Using the payment method Link
We use the payment service link of Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland; “Stripe”) on our website.
The purpose of data processing is to be able to offer you quick and easy payment via the payment service if you have a customer account with Link.
In order to integrate this payment service, it is necessary for Stripe to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device, language settings, date and time of the page view) when you access the website and use the payment service. Cookies that enable your browser to be recognized can also be used for this purpose.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG  i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
By selecting and using Link, the data required for payment processing will be transmitted to Stripe in order to fulfill the contract with you using the selected payment method. This processing is carried out to fulfill the contract concluded between you and us on the basis of Art. 6 para. 1 lit. b GDPR.
Further information on data processing when using the Link payment service can be found at https://link.co/de/privacy and at https://link.co/de/privacy-center 
Cookies
 
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on the user’s computer system. When a user accesses a website, a cookie may be stored on the user’s operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.
 
Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide whether to accept them individually and prevent the storage of cookies and transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
 
You can find out how to manage (including deactivating) cookies in the most important browsers by clicking on the links below:
 
Technically necessary cookies
Unless otherwise stated below in the privacy policy, we only use these technically necessary cookies for the purpose of making our website more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized even after a page change.
 
The use of cookies or comparable technologies is based on § 25 para. 2 TTDSG. Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer.
You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you. 

Use of the EU Cookie Law Plug-in
We use the open source software EU Cookie Law Plug-in on our website.
The plug-in enables you to give consent to data processing via the website, in particular the setting of cookies, and to make use of your right of revocation for consent already given. The purpose of data processing is to obtain and document the necessary consent for data processing and thus to comply with legal obligations. Cookies may be used for this purpose. Among other things, information about your consent status may be processed.
Data processing is carried out to fulfil a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR.
You can find more information at: https://de.wordpress.org/plugins/eu-cookie-law/

Advertising tracking        Communication        Affiliate      

Use of Google Analytics 4
We use the web analysis service Google Analytics from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator.  
The following information may be collected in the process: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google uses technologies such as cookies, web storage in the browser and tracking pixels that enable an analysis of your use of the website. The information generated by this about your use of this website is usually transmitted to a Google server in the USA and stored there. An adequacy decision by the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has therefore undertaken to comply with European data protection principles. Both Google and US state authorities have access to your data. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices and any other data that Google has about you.
When using Google Analytics 4, the IP address transmitted by your website is automatically collected and processed in anonymized form. The IP address is shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area.  
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in the needs-based and targeted design of the website.  You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
You can prevent the collection of data generated by Google Analytics and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
To prevent data collection and storage by Google Analytics across all devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must opt out on all systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set:  Deactivate Google Analytics.
You can find more information on terms of use and data protection at https://policies.google.com/technologies/partner-sites  and  at https://policies.google.com/privacy?hl=de&gl=de.

We also use the Google Signals service in this context. Google Signals enables cross-device tracking. Your data can therefore be analyzed across devices if you have activated “personalized advertising” in your account settings and your end devices are linked to your Google account. This makes it possible to recognize on which device you search for products and later return to complete purchases on another device, such as a tablet.
 
The cross-device reports created in this context only contain aggregated data. We therefore only receive statistics generated on the basis of Google Signals. To prevent Google Signals from collecting and storing data across devices, you can deactivate the “personalized ads” function in the settings of your Google account. You can find more information on this at https://support.google.com/ads/answer/2662922?hl=de.  
You can find more information on data processing and data protection for Google Signals at https://support.google.com/analytics/answer/7532985?hl=de.  
Use of Google Ads conversion tracking
We use the online advertising program “Google Ads” on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).
When you click on an advertisement placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you have clicked on the ad and have been redirected to this page. Each Google Ads customer receives a different cookie. It is therefore not possible for cookies to be tracked via the websites of Ads customers.
The information obtained with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the servers of Google LLC in the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has therefore undertaken to comply with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information and Google’s privacy policy at: https://www.google.de/policies/privacy/  

Use of Google AdSense
We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website. The purpose of data processing is to rent out advertising space on the website and to target visitors to the website with interest-based advertising. This function is used to display personalized, interest-based advertisements from the Google Display Network to visitors to the provider’s website. Google uses cookies that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and is therefore committed to complying with European data protection principles. Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google.
The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information and Google’s privacy policy at: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/

Use of the remarketing or “similar target groups” function of Google Inc.
We use the remarketing or “similar target groups” function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for the creation of interest-based advertisements. Cookies are used to record visits to the website and anonymized data on the use of the website. No personal data of visitors to the website is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transmitted to servers of Google LLC in the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has thus undertaken to comply with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 (1) sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information about Google Remarketing and the associated privacy policy at: https://www.google.com/privacy/ads/  

Use of the live chat system tawk.to
We use the live chat system of tawk.to inc. (187 East Warm Springs Rd, SB298, Las Vegas, NV 89119, USA, “tawk.to”) on our website.
Data processing serves the purpose of communication between you and us as the provider. Anonymized data is processed for the operation of the system and for the purposes of web analysis. User profiles can be created from this data under a pseudonym, whereby cookies can be used. The cookies enable the internet browser to be recognized.
The data collected will not be used to personally identify the visitor to this website without the separate consent of the person concerned.
Your data may be transferred to the USA. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). tawk.to has certified itself in accordance with the TADPF and is therefore committed to complying with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in direct customer communication.  You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.

Use of the live chat system “Zendesk Chat
We use the live chat system of Zendesk Inc. (1019 Market Street, 6th Floor, San Francisco, California 94103, USA; “Zendesk”) on our website.
The system serves the purpose of communication between you and us as the provider. This data can be used to create user profiles under a pseudonym. Cookies are used for this purpose. The cookies make it possible to recognize the Internet browser.
Your data may be transferred to the USA. There is an adequacy decision by the EU Commission for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Zendesk has certified itself in accordance with the TADPF and is thus committed to complying with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in direct customer communication.  You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, please note that if you do this you may not be able to use the full functionality of this website.
For more information on the collection and use of data by Zendesk, your rights in this regard and ways to protect your privacy, please refer to Zendesk’s privacy policy at https://www.zendesk.com/company/customers-partners/privacy-policy/. 

Use of the Smartsupp live chat system
We use the live chat system of Smartsupp.com, s.r.o. (Šumavská 31, 602 00 Brno, Czech Republic; “Smartsupp”) on our website as part of order processing.
The data processing serves the purpose of direct and efficient communication between you and us as the provider. Anonymized data is also collected and stored for marketing and optimization purposes, from which user profiles can be created under a pseudonym.
By accessing our website, the chat widget is loaded in the form of a JavaScript file from AWS Cloudfront, which technically enables the chat.
In order to operate the live chat system, cookies are also used that enable the browser to be recognized. Among other things, the following information can be collected and processed IP address, pages visited, information on the browser used and the device used as well as personal data provided by you when using the chat system.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in direct customer communication. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, please note that if you do this you may not be able to use the full functionality of this website.
You can find more information on data processing at Smartsupp at https://www.smartsupp.com/help/privacy-policy/ and https://www.smartsupp.com/help/privacy/

Use of the HubSpot live chat system
We use the live chat system of HubSpot, Inc. (25 First Street Cambridge, MA 02141, USA; “HubSpot” with a branch in Ireland HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland) on our website as part of order processing.
The data processing serves the purpose of direct and efficient communication between you and us as the provider. In order to operate the live chat system, cookies are also used to enable the browser to be recognized. Among other things, the following information may be collected and processed Date and time of the call, IP address and other information provided by you in the chat process.
Your data may be transmitted to the USA. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). HubSpot has certified itself in accordance with the TADPF and is thus committed to complying with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in direct customer communication. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.
For more information about HubSpot’s collection and use of your data, please visit https://legal.hubspot.com/privacy-policy and https://www.hubspot.com/security.

Use of the Amazon Partner Program
We use the partner program “AmazonPartnerNet” of Amazon EU S.a.r.l. (5 Rue Plaetis, L-2338 Luxembourg; “Amazon”).
We have set up advertisements on our website as links to offers on various Amazon websites. Amazon uses cookies. The cookies serve the purpose of correct billing as part of the partner program. Through the cookies, Amazon can determine that you have clicked on an ad link and can trace the origin of the order that was generated via the ad link.
Your data may be transferred to the USA. There is an adequacy decision by the EU Commission for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Amazon has certified itself in accordance with the TADPF and has thus undertaken to comply with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in measuring the success of partner advertising and the associated correct billing of commissions within the framework of the partner program.  You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, please note that if you do this you may not be able to use the full functionality of this website. You will then not be included in the conversion tracking statistics.
The privacy policy with detailed information on the use of data by Amazon can be found at https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401  

Plug-ins and miscellaneous

Use of the Google Tag Manager
We use the Google Tag Manager of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website. 
This application is used to manage JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The data processing serves the purpose of designing and optimizing our website in line with requirements.
The Google Tag Manager itself neither stores cookies nor does it process personal data. However, it enables the triggering of other tags that can collect and process personal data.
You can find more information on terms of use and data protection here.  
Use of Google reCAPTCHA 
We use the reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website. The purpose of the query is to distinguish between input by a human and input by automated, machine processing. For this purpose, your input is transmitted to Google and used there. In addition, the IP address and any other data required by Google for the reCAPTCHA service are transmitted to Google. This data is processed by Google within the European Union and may also be transmitted to servers of Google LLC in the USA. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has therefore undertaken to comply with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information about Google reCAPTCHA and the associated privacy policy at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy

Use of Google invisible reCAPTCHA
We use the invisible reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website. 
This serves the purpose of distinguishing the input by a human or by automated, machine processing. In the background, Google collects and analyzes usage data that is used by Invisible reCaptcha to distinguish regular users from bots. For this purpose, your input is transmitted to Google and used there. In addition, the IP address and any other data required by Google for the Invisible reCAPTCHA service is transmitted to Google.
This data is processed by Google within the European Union and may also be transmitted to Google LLC servers in the USA. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has thus undertaken to comply with European data protection principles.
The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 (1) sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information about Google reCAPTCHA and the associated privacy policy at  https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy

Use of All In One WP Security & Firewall
We use the security plug-in “All In One WP Security & Firewall” from Tips and Tricks HQ on our website.
The purpose of data processing is to increase the security and protection of our website and to identify security gaps. Cookies may be used for this purpose, through which user data such as your IP address may be collected. The data is only stored on our servers. The data will not be passed on to third parties.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information on data processing when using the plug-in at  https://de.wordpress.org/plugins/all-in-one-wp-security-and-firewall/ and at https://www.tipsandtricks-hq.com/wordpress-security-and-firewall-plugin.

Use of wao.io
We use the cloud service wao.io from Avenga Germany GmbH (Am Bahnhofsvorplatz 1, 50667 Cologne; “wao.io”) on our website.
The purpose of data processing is to optimize the loading times and security of our website and thus make our offer more user-friendly.
The following information is collected in so-called server log files and stored for 7 days: pseudonymized IP address, system configuration information, information about traffic from and to customer websites. In addition, cookies are used to display user behavior (reporting) and to analyze user behavior (analytics). Cookies can be used to collect the following data: pseudonymized IP address, browser type, Internet service provider, URL of the previously visited website, the operating system you are using and clickstream data. The data collected using cookies is not used to identify an individual user.
Your data is transmitted to wao.io as part of an order processing contract. Your data will not be passed on to other third parties. Data is not transferred to third countries.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer.  You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on Article 6(1)(f) GDPR.
You can find more information on data protection when using wao.io at https://wao.io/de/privacy.

Use of Google Fonts
We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The data processing serves the purpose of the uniform presentation of fonts on our website. To load the fonts, a connection to Google servers is established when the page is accessed. Cookies may be used for this purpose. Among other things, your IP address and information about the browser you are using are processed and transmitted to Google. This data is not linked to your Google account.
Your data may be transmitted to the USA. There is an adequacy decision by the EU Commission for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and is therefore committed to complying with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in a user-friendly and aesthetic design of our website. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR by notifying us.
Further information on data processing and data protection can be found at https://www.google.de/intl/de/policies/ and at https://developers.google.com/fonts/faq. 

Use of Adobe Fonts
We use Adobe Fonts from Adobe Systems Software Ireland Limited (4-6 Riverwalk Citywest Business Campus, Dublin 24, Ireland; “Adobe”) on our website.
The purpose of data processing is the uniform display of fonts on our website. To load the fonts, a connection to Adobe servers is established when the page is accessed. Cookies may be used for this purpose. Among other things, your IP address and information about the browser and operating system you are using are processed and transmitted to Adobe.
Your data may be transmitted to third countries such as the USA and India. There is no adequacy decision by the EU Commission for India. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Adobe has certified itself in accordance with the TADPF and is therefore committed to complying with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in a user-friendly and aesthetic design of our website. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you based on Art. 6 (1) (f) GDPR by notifying us.
Further information on data processing and data protection can be found at https://www.adobe.com/de/privacy/policy.html and at https://www.adobe.com/de/privacy/policies/adobe-fonts.html.

Use of FontAwesome 
We use Font Awesome from Fonticons Inc (307 S Main St., Suite 202, Bentonville, AR, 72712-9214 USA “Font Awesome”) on our website. The purpose of data processing is to ensure the uniform display of fonts and icons on our website. To load the fonts, a connection to FontAwesome servers is established when the page is accessed.  
Cookies may be used for this purpose. Among other things, your IP address and information about the browser you are using will be processed and transmitted to Font Awesome. Your data may be transferred to third countries, such as the USA. An adequacy decision of the EU Commission is in place for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Font Awesome is not certified under the TADPF. The processing of your personal data is based on Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in direct customer communication. You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. 
Further information on data processing and data protection can be found at https://fontawesome.com/privacy and at https://fontawesome.com/support. 
Use of Google Translate 
On our website, we use the translation service of the 
Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland).
The purpose of data processing is to display the information provided on the website in another language. In order for the translation to be displayed automatically after you have selected a language, the browser you are using connects to Google’s servers. Cookies may be used for this purpose. Among other things, the following information may be collected and processed: IP address,  URL of the page visited, date and time.  
Your data may be transferred to the USA. The EU Commission has issued an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in accordance with the TADPF and has therefore undertaken to comply with European data protection principles.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR from our overriding legitimate interest from our overriding legitimate interest in barrier-free and universal accessibility of the website design . Sie haben das Recht aus Gründen, die sich aus Ihrer besonderen Situation ergeben, jederzeit dieser Verarbeitungen Sie betreffender personenbezogener Daten zu widersprechen. You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. 
You can find more information on the collection and use of your data by Google at: https://www.google.com/policies/privacy/.

Use of the LinkedIn Sales Navigator
We use the Sales Navigator tool of LinkedIn Ireland Unlimited Company (Wilton Place, Dublin 2, Ireland; “LinkedIn”) to acquire business partners and to address and expand our contacts and leads.
Personal data provided to us by LinkedIn may be collected in the process. This includes the following information: First and last name, e-mail address, contact information, employer, position, communication content and business relationships. The data processing serves the purpose of finding suitable business partners and contacting them to present our services.
Your personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR out of our overriding legitimate interest in addressing suitable business partners in a targeted manner and informing them about our services. You have the right to object to this processing of personal data concerning you based on Art. 6 para. 1 lit. f GDPR at any time for reasons arising from your particular situation. You can find more detailed information on how LinkedIn works and how it collects and uses your data at  https://business.linkedin.com/de-de/sales-solutions/sales-navigator and https://de.linkedin.com/legal/privacy-policy.

Data subject rights and storage duration

Duration of storage
Once the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then in accordance with statutory retention periods, in particular under tax and commercial law, and then deleted after the period has expired, unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: right of access, right to rectification, right to erasure, right to restriction of processing, right to data portability.
You also have the right to object to processing based on Art. 6(1)(f) GDPR and to processing for the purposes of direct marketing in accordance with Art. 21(1) GDPR.

Right to lodge a complaint with the supervisory authority
In accordance with Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that your personal data is being processed unlawfully.

You can lodge a complaint with the supervisory authority responsible for us, which you can reach using the following contact details:

Saxon Data Protection Officer
Devrientstraße 5
01067 Dresden
Phone: +49 351 85471101
Fax: +49 351 85471109
Email: saechsdsb@slt.sachsen.de

Right to object
If the personal data processing listed here is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
Once you have objected, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the establishment, exercise or defense of legal claims.

If personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. Once you have objected, we will stop processing the data concerned for the purpose of direct marketing.

last update: 13.07.2023

Sources:

Further information on this can be found at www.guinnessworldrecords.com
Further information on this can be found at www.freepik.com.
Further information on this can be found at stock.adobe.com
Further information on this can be found at www.wikipedia.org
Further information on this can be found at www.haendlerbund.de

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